A Lean Six Sigma Black Belt, Jeremy Middleton approaches every role with an eye on improving marketing and sales results. Jeremy has a proven track record uncovering, using, and analyzing data to creatively and consistently support change management and improve business processes. He joined Pramata in 2017 after eight years in strategic marketing, sales operations, and business planning roles at HP Enterprise. A graduate of William & Mary, Jeremy holds a Master’s degree from University of Kentucky and an MBA from the University of New Mexico.
Martech tools can pile up like old junk in the garage. This article explains why it’s important to periodically evaluate whether your martech stack still fits your marketing strategy—and it details how simplifying their stack from 22 to 7 tools helped Pramata drive better results.
