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Why Data is the New Oil of the Digital Marketing Era—Part I

Today’s revenue teams have access to an exponentially growing landscape of martech and salestech tools. What's powering all the increasingly complex tech stacks and determining the difference between revenue growth success and failure? Data.

Rob Weedn

Rob Weedn is Founder & CEO of DealSignal. Having worked in B2B marketing and sales for many years, Rob is passionate about helping revenue generating teams meet their goals by providing them with the immaculate contact and account data they need to target, engage, and convert prospects effectively. Follow Rob on Twitter @robweedn.

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