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B2B Intent Data refers to the information gathered about the online behavior and activities of businesses and professionals, indicating their interest, intent, or engagement with specific topics, products, or services. This data provides insights into the intent of potential buyers, allowing businesses to tailor their marketing and sales efforts more effectively.
B2B Intent Data empowers businesses to tailor their marketing and sales strategies based on the real-time interests and behaviors of their target audience. By understanding the intent of potential buyers, businesses can engage with prospects in a more relevant and impactful way, driving higher conversion rates and improving overall sales effectiveness.
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