Bounce Rate

« Back to Glossary Index

Bounce Rate refers to a metric used in digital marketing and website analytics to measure the percentage of visitors who land on a webpage and then leave without interacting further or navigating to other pages on the same website. A high bounce rate can indicate that visitors are not finding the content relevant or engaging, which could point to issues with the page’s quality, relevance, or user experience.

Bounce Rate provides insights into how effectively a webpage engages its visitors. While a high bounce rate might indicate issues, context matters, and analyzing other metrics in conjunction with bounce rate can provide a more accurate understanding of user behavior and the effectiveness of your website’s content and design.

« Back to Glossary Index


DealSignal provides fresh, accurate, verified B2B data that helps sales & marketing teams maximize their efficiency and performance and drive more revenue.

You may also like


TAM analysis: CEOs in the US

Accurately targeting CEOs and Founders on LinkedIn has never been more crucial—and challenging. This insightful report meticulously filters LinkedIn’s vast pool of professionals, ensuring you

Read More »

B2B Contact Quantity Calculator

Determine the number of contacts you’ll need for sales outreach and/or marketing campaigns. More importantly, see how data quality will impact your performance and total data acquisition cost.

Read More »