Competitive Intelligence is the systematic process of gathering, analyzing, and interpreting information about competitors, industry trends, and market dynamics to gain insights and make informed strategic decisions. This practice allows businesses to understand their competitive landscape, identify opportunities, anticipate threats, and develop effective strategies for growth and differentiation.
Competitive intelligence is a dynamic practice that enables businesses to navigate complex market landscapes, anticipate challenges, and capitalize on opportunities. By understanding the actions and strategies of competitors, businesses can position themselves strategically, adapt to changes, and create value for their customers and stakeholders.
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