« Back to Glossary Index
Email Deliverability refers to the ability of an email message to successfully reach its intended recipient’s inbox without being filtered out by spam filters or blocked by email service providers. It is a critical aspect of email marketing and communication, as it ensures that the messages sent by businesses, marketers, and individuals are actually received by their recipients and have the opportunity to be read and acted upon.
Email deliverability is a dynamic and evolving field that requires continuous monitoring, adaptation, and adherence to industry best practices. Successful email deliverability ensures that your messages reach the intended recipients, maximizing the effectiveness of your email marketing campaigns and communications.
« Back to Glossary Index