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Key Performance Indicators, commonly referred to as KPIs, are measurable and quantifiable metrics used to evaluate the success and performance of various business activities, processes, projects, and initiatives. KPIs provide organizations with valuable insights into their progress toward achieving specific goals and objectives, enabling informed decision-making and performance optimization.
Organizations must carefully select KPIs that align with their specific goals, industry, and business context. Choosing the right KPIs ensures that the metrics being tracked provide meaningful insights and drive actionable improvements across the organization.
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