Net Promoter Score (NPS)

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The Net Promoter Score (NPS) is a widely used metric in customer experience and satisfaction measurement that gauges the loyalty and advocacy of customers towards a brand, product, or service. It provides insights into customer sentiment by categorizing respondents into three groups: Promoters, Passives, and Detractors. NPS is a valuable tool for businesses to assess customer loyalty, identify areas for improvement, and track changes in customer perception over time.

Net Promoter Score is a valuable metric that provides businesses with insights into customer loyalty and advocacy. By measuring and analyzing NPS, companies can identify opportunities to enhance customer experience, improve customer satisfaction, and foster positive word-of-mouth recommendations, ultimately contributing to business growth and success.

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